SELECTED WORK / 02 — BRAND IDENTITY CONCEPT

DRIFT BREWERY

Drift Brewery conceptual brand identity featuring oversized geometric typography in dark burgundy and gold against a vibrant orange-red background.

01 / THE PROJECT

DRIFT BREWERY

Los Angeles, California

Brand Identity / Packaging / Graphic Design

Drift Brewery is a conceptual brand identity for a Los Angeles brewing company. Built around expressive typography, warm saturated colour and a distinctive graphic language, the identity was developed to work across packaging, signage, printed materials and merchandise.

02 / VISUAL IDENTITY

Final Drift Brewery logo in white on black, combining bold custom geometric lettering with a contrasting brewery wordmark.
Three black Drift Brewery logo variations exploring custom typography and the tagline Flow Different.

FINAL LOGO

LOGO VARIATIONS

03 / PACKAGING

CAN DESIGNS

Pacific Pause Mexican-style lager packaging concept for Drift Brewery, featuring oversized red lettering on a black and gold can.
Endless Summer West Coast IPA can design for Drift Brewery, featuring layered gold typography with white and coral-red packaging.
Neon Flow pale ale packaging concept for Drift Brewery, with bold gold lettering, red-orange gradients and striped detailing.

04 / BRAND APPLICATIONS

PRINT, SIGNAGE & MERCHANDISE

Drift Brewery business card concept featuring a bold orange diagonal stripe, black geometric logo and minimal contact information.
Cream canvas tote bag mockup featuring the Drift Brewery logo in burgundy and gold with the Flow Different tagline.
Circular illuminated exterior sign mockup displaying the black Drift Brewery logo on a white background
ALL WORK
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