Turquoise CLA/ACL monogram logo designed for the Canadian Linguistic Association, featuring rounded lowercase lettering and a continuous vertical line.

01 / THE PROJECT

CANADIAN LINGUISTIC ASSOCIATION

BRAND IDENTITY / ART DIRECTION / WEBSITE CONCEPT / EDITORIAL DESIGN

A visual identity redesign for the Canadian Linguistic Association (CLA/ACL), developed in connection with UQAM in Montréal.

The project included a new association logo, colour palette and typography, a conceptual website redesign, and a redesigned identity and cover for the Canadian Journal of Linguistics / Revue canadienne de linguistique. The new visual identity and selected elements of our website concept were incorporated into the live site by the association's web designer.

02 / VISUAL IDENTITY

Turquoise Canadian Linguistic Association logo featuring an interlocking bilingual CLA and ACL monogram on a warm off-white background.

Canadian Linguistic Association — Primary and secondary logo variations

03 / COLOUR PALETTE & TYPOGRAPHY

Blue-painted orange with a bright orange slice against a blue background, illustrating the contrasting colour inspiration for the CLA/ACL identity.
Canadian Linguistic Association brand colour palette featuring shades of blue, turquoise, orange and pale yellow.

04 / WEBSITE DESIGN, ART DIRECTION & SOCIAL MEDIA APPLICATIONS

DIGITAL IDENTITY

Conceptual bilingual website redesign for the Canadian Linguistic Association, featuring a turquoise CLA/ACL logo, bold headings and blue navigation.

Website design direction

Website design concept. Brand identity, colour palette and typography implemented on the live website.

VIEW LIVE WEBSITE
Photograph of people studying outdoors in front of the Université du Québec à Montréal building, shown alongside the CLA/ACL website design concept.

Social media assets

05 /. EDITORIAL DESIGN

Editorial cover redesign concept for the Canadian Journal of Linguistics, featuring oversized CJL and RCL lettering in turquoise, orange and yellow.

Canadian Journal of Linguistics / Revue canadienne de linguistique — Identity and cover design

ALL WORK
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